The Ice Bucket Challenge
The Ice Bucket Challenge from 2014 was one such viral moment, and as you may recall, it took the internet by storm. The activity required participants to douse themselves with a bucket of icy water while being filmed, as the name suggests. Following their soaking, they’d upload the video to social media and invite others to join them.
The Ice Bucket Challenge
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Raise Awareness Of ALS
But what was the point of the Ice Bucket Challenge in the first place? It was meant to raise awareness of ALS, also known as Lou Gehrig’s disease. In July 2014, the activity began to receive widespread attention, and it quickly gained viral status. ALS Ice Bucket Challenge videos were shared 17 million times on Facebook in September 2014.
Raise Awareness Of ALS